![]() The idea of having the car do the payment has driven the development of car commerce. People constantly need to pull out their wallet or smartphone for making purchases and collecting loyalty points at gas stations, parking lots, and drive-thrus. This is why automakers have been looking for ways to integrate all the necessary smartphone functionalities into the in-vehicle infotainment system.Īmong all the functionalities, payment is one of the most important. Using a smartphone while driving is not only dangerous, but also inconvenient. Smartphones have become one of the leading causes of traffic accidents. As an increasing number of cars come equipped with internet connectivity, industry experts are looking for ways to maximize its usage and benefits. The Third Personal DeviceĪfter computers and smartphones, cars are now becoming the third personal digital device. In this blog, we will have a look at the next big thing in digital payment - car commerce. Soon later, Samsung Pay, Apple Pay, along with a variety of mobile applications allowed us to pay by tapping our smartphones, with all the payment cards and loyalty points bundled up in one single app. Contactless payment enabled by NFC (near field communication) technology allowed us to pay by tapping our cards near the point-of-sale terminal. The growth in digital payment options has not only benefited the e-commerce industry, but also made our offline purchases more enjoyable. Conversely, the more people shop online, the better the ecommerce experience becomes - with easier access to product comparisons and reviews, falling shipping rates, and most importantly, convenient payment options. From electronics to books, clothes to groceries, consumers now conduct a large proportion of their purchases online. From Ecommerce to Digital PaymentsĮcommerce makes up a significant portion of our consumer economy. With car commerce, you no longer need to wait in line to pay. ![]() You order and pay for the meal on your infotainment screen, proceed down the driveway, pick up the food, and drive away. Imagine purchasing a meal at a drive-thru. ![]()
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